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"Perfect to find gift. Price are very good. An they can frame and pack it on site"
About the Artist
Jean de Paleologue, known as PAL, was a Romanian-born artist who became a leading figure in Parisian poster art during the Belle Époque. His career flourished in the vibrant world of late 19th-century advertising, where he elevated the poster from mere announcement to an art form. Paleologue's work captured the energy of modern urban life, blending illustration with theatrical flair to entice and inform the public.
His posters contributed to the visual identity of Paris at a time when the city was a hub for innovation in art, entertainment, and design. As part of the movement that made posters collectible, Paleologue's legacy endures in the world of vintage advertising art, celebrated for its wit and graphic sophistication.
The Artwork
Created to promote the Euskal-Jai Parisien, this poster highlights the popularity of Basque pelota in Paris during the 1890s. The sport, originally from the Basque region, became a fashionable spectacle in the French capital, drawing crowds eager for new forms of leisure and excitement. Venues like Euskal-Jai brought regional traditions into the urban spotlight, turning athletic contests into major social events.
This poster was designed as street advertising, intended to capture attention quickly and direct audiences to upcoming matches. Today, it stands as a striking piece of Parisian entertainment history, reflecting the era's fascination with sport, spectacle, and cultural exchange.
Style & Characteristics
The composition features bold, dynamic figures in motion, rendered with simplified forms and strong outlines characteristic of Belle Époque lithography. Warm beige and cream tones provide a harmonious backdrop, while vivid reds, crisp whites, and touches of yellow and green create visual impact and energy. The prominent lettering and diagonal lines emphasize movement and immediacy, hallmarks of effective poster design from this period.
The overall effect is lively yet refined, making this work a classic example of vintage French advertising art. It appeals to collectors interested in vintage advertising posters and those seeking pieces with historical and graphic significance. Its tall format also makes it a natural fit for vertical posters collections.
In Interior Design
This artwork brings a sense of motion and Parisian flair to living rooms, hallways, or creative workspaces. Its warm palette pairs well with neutral interiors, light woods, and black frames, and it can add a dynamic accent to both minimalist and eclectic decor schemes.
For a cohesive look, echo its colors with textiles in terracotta or cream, or create a themed display with other red accent prints. Its striking vertical shape makes it ideal for narrow walls or as a statement piece in stairwells alongside other vintage posters.